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Meet hellotax

hellotax is a VAT compliance platform and service focused on helping online merchants register for VAT across the European Union, file VAT returns, and manage One-Stop-Shop obligations from a single place. The offering combines a cloud-based compliance dashboard with access to local tax accountants who handle filings and correspondence with EU tax authorities.

In direct comparison with competitors, hellotax positions itself toward cross-border e-commerce sellers who need practical, country-specific support. Compared with Avalara, which emphasizes broad tax automation and global tax calculation engines, hellotax focuses more narrowly on EU VAT registration, OSS filing, and hands-on local accountant support. Against Quaderno, which integrates invoicing and tax reporting for platforms and marketplaces, hellotax emphasizes managed filings and local representation in EU jurisdictions.

All of this makes hellotax particularly well suited for online merchants who want an integrated compliance workflow plus human support. It does registration, OSS handling, and filings reliably, and it is aimed at teams who prefer a mix of software automation and personal accountant interaction rather than a fully self-service tax engine.

How hellotax Works

Merchants start by signing up and adding company and marketplace details in the hellotax dashboard, then select the EU countries where they need VAT registration or OSS coverage. The platform guides users through the digital registration process and collects the documents required by each tax authority.

Once registrations are underway or completed, hellotax can connect to your sales channels and marketplaces to import transaction data, either through built-in integrations or file uploads. Local tax accountants review imported data, prepare VAT returns or OSS reports, and submit filings on your behalf, while the dashboard shows deadlines, filing status, and payment history.

For ongoing compliance, the workflow typically repeats monthly or quarterly: transactions sync, the accountant performs quality control, returns are prepared and submitted, and the merchant receives notifications and an archive of the submitted reports. This blend of automation and human review reduces errors and ensures filings meet country-specific requirements.

What does hellotax do?

hellotax organizes EU VAT compliance around three core capabilities: digital EU VAT registration, One-Stop-Shop (OSS) management, and VAT filing services backed by local tax accountants. The platform centralizes deadlines, documents, and filings for multiple companies and countries into one dashboard to reduce administrative overhead.

The platform recently emphasized its OSS support and added workflow features that make it easier to assemble ready-to-file OSS reports and to coordinate submissions handled by local accountants. For merchants selling digital services or physical goods across borders, these capabilities simplify compliance and reduce the risk of missed filings.

Let’s talk hellotax’s Features

EU VAT Registration

hellotax offers digital VAT registration workflows that collect required company information and documents, prepare registration forms, and liaise with local tax offices. This reduces the manual back-and-forth and shortens the time to receive VAT numbers in each jurisdiction.

One-Stop-Shop (OSS) Management

The OSS capability lets merchants consolidate EU VAT obligations into a single reporting country when eligible, reducing the number of separate VAT registrations and filings. hellotax prepares OSS reports and can submit them for you, which simplifies quarterly compliance for digital and distance sales.

VAT Filings and Returns

Accountants assigned through hellotax prepare VAT returns using imported transaction data, apply local VAT rules, and submit filings to the correct tax authorities. Managed filings include the quality controls needed to reduce audit risk and to ensure returns adhere to country-specific formats.

VAT Automation Software

The compliance dashboard centralizes sales data, upcoming deadlines, VAT liabilities, and registration statuses across countries and companies. It highlights missing documents and deadlines, enabling teams to track compliance at a glance and export reports for accounting or audits.

Local Tax Accountants and Support

hellotax pairs its software with local accountants who understand national VAT procedures, language, and submission formats. This personal service covers correspondence with tax offices, remediation of issues, and practical advice on VAT treatments for specific product categories.

Integrations and Channel Connectors

The platform connects to major e-commerce platforms and marketplaces to import transactions automatically, reducing manual data entry and improving the accuracy of VAT calculations and OSS reports. Integrations speed up monthly reconciliation and filing preparation.

With these capabilities, the biggest benefit is the combined software-plus-local-accountant model: automation reduces routine work while local experts handle jurisdictional complexity and filings.

hellotax pricing

hellotax uses a subscription-style pricing model with tiered packages and additional one-time fees for certain registrations, while enterprise-style custom options are available for larger sellers. The company lists plan features for entry-level and more comprehensive packages and charges an additional one-time fee for OSS registration.

Plan Tiers and Structure

New Seller: – Up to 500 transactions yearly, 1 integration, Email support (suitable for small or new sellers). For current rates and plan availability, see the hellotax pricing options.

Digital Services Seller / OSS: – Access to the OSS software and Tax Letter Inbox, Automatic and manual quality control, Ready-to-file OSS reports, Submission of OSS reports done for you. Note the €149 one-time OSS registration fee. View the OSS registration details for more information.

Established Seller: – Unlimited transactions, Unlimited integrations, Dedicated account manager, Email & phone support, 1 hour of free accounting consultation per year. Contact hellotax for tailored pricing or to discuss annual billing options via the contact page.

5 Countries Package (Most popular): – Unlimited transactions, Unlimited integrations, Dedicated account manager, Email & phone support, 5 countries included, 3 hours of free accounting consultation per year. Enterprise and multi-country arrangements are priced individually; check the enterprise options for a custom quote.

Additional Costs

OSS Registration: €149 (one time). Additional local charges may apply in specific countries, for example the Netherlands, depending on local requirements and representation needs. For exact fees and any regional surcharges, consult the service details.

If you need an exact monthly or annual number, contact the hellotax team or review the current pricing options linked above for the most up-to-date plan rates and promotions.

What is hellotax used for?

hellotax is used by online sellers who need to meet EU VAT obligations when selling to customers in multiple member states. Common scenarios include marketplace sellers who cross borders, SaaS and digital service providers subject to OSS rules, and retailers shipping physical goods to EU consumers.

It is also used by finance teams and accountants at SMBs that prefer delegating registrations and filings to specialists. Companies use hellotax to reduce the administrative burden of multiple VAT registrations, to centralize OSS reporting, and to obtain local representation for VAT correspondence.

Pros and cons of hellotax

Pros

  • Local accountant support: hellotax pairs software with local tax accountants who handle filings, correspondence, and country-specific VAT requirements, reducing compliance risk.
  • Centralized OSS and registrations: The platform centralizes VAT registrations, OSS reporting, and deadlines across multiple countries, which simplifies multi-jurisdiction compliance for merchants.
  • E-commerce integrations and automation: Automated connectors to marketplaces and platforms reduce manual data entry and speed up preparation of VAT returns and OSS reports.

Cons

  • Pricing not fully publicized: Detailed monthly or annual plan pricing is tailored and often requires contacting sales, which can slow budget planning for some buyers. Contact the team via the contact page for exact figures.
  • Country-specific additional fees: Some jurisdictions may require extra local fees or representation costs, which adds variability to overall cost and requires careful review per country.
  • Focus on EU VAT only: The service is optimized for EU VAT compliance and OSS; businesses needing global indirect tax coverage may need a different or additional provider such as Avalara for broader global tax management.

Can You Test hellotax Before Buying?

hellotax offers paid plans and typically provides demo access or trial arrangements for new customers. Prospective users can request a product demo and discuss trial access or onboarding terms through the contact form to evaluate the dashboard and service model before committing to a full plan.

hellotax API and Integrations

hellotax provides integrations for major e-commerce platforms and marketplaces to import sales and transaction data automatically, reducing manual reconciliation work. Explore the platform integrations page to see supported connectors for Shopify, WooCommerce, Amazon, and other channels.

An API is available for automation and custom workflows; the API documentation describes endpoints for submitting transaction summaries, retrieving filing statuses, and managing company registrations. Developers can use the API to build a tighter data pipeline between sales channels and the hellotax compliance engine.

10 hellotax alternatives

Paid alternatives to hellotax

  • Avalara — A global tax automation provider offering tax calculation, returns, and compliance services across many jurisdictions; well suited for companies needing worldwide indirect tax coverage.
  • Quaderno — Invoicing and tax reporting solution that automates tax calculations and filings for digital sellers and integrates with major payment platforms and marketplaces.
  • Taxually — Specializes in EU VAT registrations and compliance; offers registration, returns, and advisory services for cross-border sellers in Europe.
  • VATGlobal — Enterprise-focused VAT and indirect tax consultancy with managed filing services and global VAT coverage for multinational sellers.
  • Taxamo — Focused on digital service compliance and VAT OSS handling, with APIs and managed services geared toward digital goods and SaaS providers.
  • Stripe Tax — Part of Stripe’s payments ecosystem, adds tax calculation and reporting features to payment flows; best for merchants already using Stripe for payments.
  • Sovos — Enterprise tax compliance platform with indirect tax reporting and compliance automation across multiple regions and tax types.

Open source alternatives to hellotax

  • Odoo — Open source ERP with accounting and invoicing modules that can be extended to support VAT workflows via community modules and custom development.
  • ERPNext — Open source ERP with built-in accounting features; can be configured for VAT reporting and integrated with custom scripts to handle multi-country filings.
  • Dolibarr — Open source business suite that includes invoicing and accounting extensions usable for VAT record keeping, with custom integrations for submission workflows.

Frequently asked questions about hellotax

What does hellotax do for online merchants?

hellotax registers merchants for EU VAT, prepares and files VAT and OSS reports, and provides local accountant support. It centralizes deadlines and documents in a dashboard while handling country-specific filings on behalf of the merchant.

How much does hellotax charge for OSS registration?

hellotax charges a one-time OSS registration fee of €149. Additional local fees or representation costs may apply depending on the country and specific requirements.

Does hellotax integrate with Shopify and marketplaces?

Yes, hellotax supports integrations with major e-commerce platforms and marketplaces. Visit the platform integrations page to see the list of supported connectors and how to connect your store.

Can hellotax submit VAT returns for multiple countries?

Yes, hellotax can prepare and submit VAT returns and OSS reports for multiple EU countries through its managed service. Local accountants perform quality control and submission to the relevant tax authorities.

Is there an API for automating filings with hellotax?

Yes, hellotax provides an API for integrating transaction data and managing filings programmatically. Refer to the API documentation for details on endpoints and authentication.

Final verdict: hellotax

hellotax excels at solving EU VAT complexity for e-commerce merchants by combining a centralized compliance dashboard with local tax accountant support. The platform is particularly strong at guiding merchants through EU VAT registration, OSS consolidation, and managed filings while providing hands-on assistance for country-specific issues.

Compared with a broader automation provider like Avalara, hellotax is more specialized for EU VAT and offers personal accountant services alongside software. While Avalara targets global tax automation and large enterprise scale, hellotax focuses on EU registrations and OSS filings and lists a one-time OSS registration fee of €149, making it a practical choice for merchants whose primary need is European VAT compliance rather than a global tax platform.

If your business is selling into multiple EU countries and you value combined software and local accountant support, hellotax is a strong, pragmatic option for reducing compliance workload and staying current with EU VAT obligations. For enterprise global tax coverage, consider pairing or comparing with broader providers such as Avalara.